COURTESY - BUSINESS LINE
As you watched the Sensex zip past 20,000 in October,  you told yourself – “I missed this one! But I'll wait for a correction”.  Well, the wait is now over. The Sensex has dipped by over 10 per cent  since New Year, with some stocks plunging by as much as 20-30 per cent. 
What  you, as a young investor, should do now is quite clear. You should be  putting away some of your savings (in measured doses) into blue-chip  stocks or equity mutual funds for the long term. However, that's easier  said that done. So we thought we had better tell you what you shouldn't  do in a market fall! Don't: 
 Head for the exit door
A  few months ago, you carefully picked blue-chip stocks and decided to  buy them for your retirement. Your ‘portfolio' was doing fine until the  markets began to correct. Now, with many of those buys dipping below  your purchase price, you wonder if you did the right thing. Should you  sell the whole lot now, while the going is good?
Stop  right there and think back to why you bought stocks in the first place.  Was it because you hoped to double your money in six months? Or was it  because you'll have a Rs 1 crore portfolio on retirement? If it was the  latter, you should now be buying instead of selling. 
Yes,  the stocks you hold can sink further in the short term (next six months  to a year), but selling them will leave you with no new avenues to meet  your goals. Many investors who kept selling their stock and equity fund  holdings in 2008 as the markets plunged all the way from 21,000 to  9,000, never had the nerve to re-invest that money at lower levels. 
Switch to ‘safer' options
  Most people seem to be quite comfortable with the risks of equity  investing until they actually come face to face with them! Santhanam, an  IT professional in his forties, wanted to build a portfolio of ‘high  risk-high return' mutual funds, three months ago. We promptly suggested a  few funds that invest in small-cap stocks. Today the portfolio sports a  loss of 20 per cent. Santhanam says he wasn't prepared for this. Should  he switch into safer fixed deposits which will give him 8 per cent a  year? 
Shifting money out of stocks or equity funds,  after you have made losses on them is the worst thing you can do. By  suffering a 20 per cent loss on his portfolio, Santhanam has already  borne the brunt of equity risks. Why not stay put to reap its rewards? 
In  Santhanam's case the stock market has shaved 20 per cent off his wealth  in just three months. However, if he switches the money into fixed  deposits now, it is going to take him two and a half years just to  recoup capital. 
The only investment that can help  you recoup losses suffered in equities is the equity market itself. So  set aside a certain proportion of your savings towards equity  investments (say 20 per cent) and don't lose your nerve if markets fall.  When it does, buy stocks. 
Scrounge for penny stocks
  Okay, the market has fallen 10 per cent and most stocks are cheaper  than they were just weeks ago. So what should you buy? For most of us,  the first impulse is to scrounge for stocks trading at less than a magic  figure of Rs 10. 
After all, why should I buy 50  shares of ONGC at a stiff Rs 1,200 a share, when I can get 1,70,000  shares of the intriguing Cals Refineries, at 35 paise apiece for the  same sum? Well, because ONGC has a running and thriving business in oil  refining which makes it a much safer bet. 
Blue-chips  like ONGC may not multiply in a month, but they offer far greater  certainty of long-term returns, than penny stocks like Cals Refineries.  Therefore, while you can quite easily bet Rs 35,000 on ONGC if you have a  Rs 2 lakh plus portfolio, you certainly shouldn't be investing that big  a sum on a dark horse like Cals Refineries. 
Wait for the bottom
  If you are looking to invest after a market fall, don't wait for the  market to ‘bottom' out. The ‘bottom' in any falling market phase is  evident only in hindsight. 
Sudhish, who started on  his first job in January 2009 wanted to make a start on equity investing  soon after receiving his first pay packet. The Sensex was hovering at  9,500 levels then. However, thoroughly psyched by predictions on  television that the Sensex would head down to 8,000 or even 6,600  levels, he stayed away. Once the up move started, it became more and  more difficult to take the plunge; he finally began investing at 14,000  Sensex! 
If you are a long-term investor, don't make  too fine a point of timing. When market commentators on television tell  you that the Sensex has broken through a key ‘support' and is plunging  towards the abyss, they are addressing traders who would like to make a  quick buck over a day or a week. Not the retail investor who buys a  stock for 5 or 10 years. Remember that market ‘forecasts' can change as  quickly as the weather! 
Try ‘shorting' stocks
  Despite all the wise-sounding counsel on television, believe us, no one  has a clue on where the markets are headed in the short term. That's  why predictions about where the Sensex is headed over a trading day are  so often wrong. 
That's why you should never be  tempted into ‘shorting' a falling market or stock. The problem with  selling stocks that you don't own (short selling) is that the price has  to fall immediately for you to make money on the trade. 
When  you buy a stock and it refuses to move up you can always hold on to it,  in the hope that you will be proved right in a month or even a year's  time. However, when you short-sell a stock, you don't have that luxury. 
To  square up the position; you will need to buy the stock at a higher  price if need be. Shorting is a sure way to lose your shirt in a  whimsical market. 
great advise sir ,keep up the good work of helping retail investor like me bcoz the media goes according to the trend they will have buy rating one day and after a week they will ask u to short the same stock if the market is in decline,thanks a lot
ReplyDeleteDear Friends
ReplyDeleteCredit of the above article goes to the original author. Since I feel the same is worth reading ,I just reproduced it.
Thanks
Thanks for the post
ReplyDeleteThere is no entry point in market for long term, i.e. People need to understand.
ReplyDeleteRight time right post.
Thanks & regards
Mahendra